AFP Colorado Chapter
Invites you to
“Willy Wonka and the Social Media Factory”

Presented by Serena Stickney Bruzgo

Social media might feel chaotic and crazy, but it doesn’t have to be complicated to be sweet and surprising. As development professionals, we are adept at nurturing authentic relationships. This session will explore ways to translate your already-existing social finesse to social media while keeping your strategies simple and measurable.

Learning Objectives and Participant Outcomes
Participants will
a. Be able to determine if social media strategies are appropriate for their organization. (Q&A session to determine their social media personality.)
b. Determine social media ROI – linear and non-linear benefits of being socially engaged online.
c. Leave with a few suggestions and examples that can be easily integrated into a small development shop.
d. Receive a brief nuts-and-bolts training on LinkedIn, Twitter and Facebook

Friday, February 24, 2012
11:30 Registration/Networking
12:00-1:30 Luncheon & Program
Register Now
Please register by noon on February 22
$30.00 AFP Members/After February 22 late registration is $35
$40.00 Non-members/After February 22 late registration is $45

Denver Public Library - B2 Conference Area
10 West 14th Avenue Parkway Denver, CO 80204
Low cost parking at The Cultural Center Parking Garage
on 12th Avenue just west of Broadway.
For questions call the AFP Office 303.394.6388

Serena Stickney Bruzgo-
Early in her non-profit career, as a live-in manager of a homeless shelter, Ms. Bruzgo witnessed the colossal impact volunteers have when they serve with love. At that point, she vowed to make non-profit work her life's work. Ms. Bruzgo currently serves as Deputy Director of the Colorado School of Mines Alumni Association in Golden, Colorado. Previously, she worked as the Regional Director of Major Gifts at the United States Air Force Academy, and Director of Alumni and Donor Relations at Avila University in Kansas City, Missouri.